Digital Channel Lead - Louisville KY or Remote

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Job Information

Humana

Digital Channel Lead - Louisville, KY or Remote

in

Portland

Maine

Description

The Digital Channel Lead defines the sales product strategy for the Medicare Advantage business targeting specific markets and/or business segments. The Digital Channel Sales Lead works on problems of diverse scope and complexity ranging from moderate to substantial.

Responsibilities

The Digital Channel Lead provides data driven expertise and management reporting to grow sales and increase market share. Develops go to market strategies and identifies new business opportunities to increase overall digital sales. Identifies key areas of improvement through trend and utilization analysis. Collaborates closely with business leaders, marketing and finance to ensure effective, strategic, and competitive sales plans. Advises executives on developing functional strategies (often segment specific) on matters of significance. Exercises independent judgment and decision making on complex issues regarding job duties and related tasks, and works under minimal supervision, Uses independent judgment requiring analysis of variable factors and determining the best course of action.

Delivers a best in class end to end sales experience across digital channels

Collaborates with a wide array of business, technology, marketing, legal, and compliance partners to evolve the strategic roadmap for channels to ensure consistent and world-class customer experiences regardless of profile or channel

Provides both highly analytical and creative ideas to test, optimize and improve conversion

Critically evaluates information gathered from multiple sources and ensure consistency; determines cross impacts; distinguishes user requests from the underlying user needs

Supports prioritization efforts of roadmap by assessing value and alignment to channel objectives of new innovative approaches to shopping experiences including new capabilities, new ad placements and identify opportunities for channel innovation

Supports a data driven approach to digital channel strategy based on inputs such as web analytics, call center data, client feedback etc.

Analyzes and synthesizes key themes from product analytics, user experience research, competitive and market analysis, and company goals to drive strategy

Maintains awareness of; and recommends and implements relevant innovations in digital marketing channels

Facilitates the execution of cost/benefit analyses in support of usability decisions

Prepares decks and materials for leadership that includes both visionary approach to testing, strategic road maps, and results and value

In addition to being a great place to work, Humana also offers industry leading benefits for all employees, starting your FIRST day of employment. Benefits include:

Medical Benefits

Dental Benefits

Vision Benefits

Health Savings Accounts

Flex Spending Accounts

Life Insurance

401(k)

PTO including 7 paid holidays, one personal holiday, one day of volunteer time off, 23 days of annual PTO, parental leave, caregiving leave, and weekly well-being time

And more

Required Qualifications

4 years of progressive and related digital experience (ie. sales, marketing, product management etc)

Superb communication, problem-solving and decision making skills with ability to effectively communicate with executive management

Comprehensive knowledge of Microsoft Word, Excel, PowerPoint

Strong analytic mindset, intense curiosity and problem solving aptitude

Demonstrated ability to negotiate and apply skills to exercise influence over others decisions without express authority and influence mass change management

Must be passionate about contributing to an organization focused on continuously improving consumer experiences

Preferred Qualifications

Bachelor's Degree

Master's Degree

Medicare experience

Experience in the financial services or health solutions industries

Six Sigma or similar process engineering certifications

Direct to Consumer marketing experience

Knowledge of Visio

Additional Information

For this job, associates are required to be fully COVID vaccinated or undergo weekly COVID testing and wear a face covering while at work. The weekly testing will need to be done through an approved Humana vendor, and unvaccinated associates should follow all social distancing and masking protocols if they are required to come into a Humana facility or work outside of their home. We are a healthcare company committed to putting health and safety first for our members, patients, associates, and the communities we serve.

If progressed to offer, you will be required to:

Provide proof of full vaccination or commit to testing protocols

*OR  *

Provide proof of applicable exemption including any required supporting documentation

​​Medical, religious, state and remote-only work exemptions are available.

Work at Home/Remote Requirements Must ensure designated work area is free from distractions during work hours and virtual meetings Must provide a high-speed DSL or cable modem for a workspace (Satellite and Hotspots are prohibited). A minimum standard speed of 10x1 (10mbs download x 1mbs upload) for optimal performance is required.

Our Hiring Process

As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called Modern Hire. Modern Hire Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you.

If you are selected to move forward from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and/or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews

If you have additional questions regarding this role posting and are an Internal Candidate, please send them to the Ask A Recruiter persona by visiting go/Buzz and searching Ask A Recruiter! Please be sure to provide the requisition number so we may be able to research your request quicker.

In order to support the CDC recommendations on social distancing and reduce health risks for associates, members and public health, Humana is deploying virtual and video technologies for all hiring activities. This position may be subject to temporary work at home requirements for an indefinite period of time. These requirements include access to a personal computing device with a camera, a minimum internet connection speed of 10m x 1m (satellite and/or wireless internet connections are NOT permitted for Work at Home roles) and a dedicated secure home workspace for interview or work purposes. Humana continues to monitor the situation, and will adjust service levels as the coronavirus situation evolves. The following changes are temporary and will be evaluated frequently with the goal of returning to normal operations as soon as possible. Your Talent Acquisition representative will advise on the latest recommendations to protect your health and wellbeing during the hiring process. #ThriveTogether #WorkAtHome

Alert:

Humana values personal identity protection. Please be aware that applicants selected for leader review may be asked to provide a social security number, if it is not already on file. When required, an email will be sent from Humana@myworkday.com with instructions to add the information into the application at Humana's secure website.

Humana is more than an equal opportunity employer, Humana's dedication to promoting diversity, multiculturalism, and inclusion is at the heart of what we do in all of our Humana roles. Diversity is more than a commitment to us, it is the foundation of what we do. We are fully focused on diversity of race, gender, sexual orientation, religion, ethnicity, national origin and all of the other fascinating characteristics that make us each uniquely wonderful.

Scheduled Weekly Hours

40

Company info

Humana Inc.
Website : http://www.humana.com